Promotional poster

Because my Album was named after the artists name when creating my promotional poster I decided to call it 'The Self Titled Tour' becuase it was relevent to my other products, another artist who recently did this was Paramore who relaeased their latest studio album and called it 'Paramore' and then went on tour to promote the release of it.

 

 

 

Research into existing magazine posters

 

Simplistic Poster

 



 

 

This poster is from the recent 'Arctic Monkeys' album 'AM' and the advertising poster was simplistic yet effective and was based on the fact that people knew the logo of the new album as well as the artists name, althought there is no in depth information about when the album is due to hit global stores or if there is a tour along side the release of the album, the simple design featuring the artists name, album logo and relaease date is very effective becuase it leaves fans wanting to know more about the record.

 

 

This was also seen with the recent release of Green Days's triple album release, there was little information given about it at first other that three images with each of the album names on them 'Uno, Dos and Tre' this left fans wanting to know more however this isnt commonly linked with my genre it is an effective way to market a product becuase mystery sells the product and later on dates where added to the images so the promotion of the product was done in stages which is common in most modern day artists of any genre.

 

Tour Promotion Poster

 

 

Another way to promote an upcoming album is to do a promotional tour, this is what rock band Young Guns did on the release of their previous studio album 'Bones' and it was a huge success because fans want to hear the brand new music that has just been released and it may prompt them to buy the album there and then if they like what they hear, because this seems to be the most effective way of promoting an album I will be creating a similar product in order to promote my album.

Detailed Advertisement



This advertisement is more detailed than the previous two because it shows specific tracks that are listed alongside when and where the album will be in stores, there is emphasis on the important parts of the advertisement which is done via the use of larger texts and bolder fonts however if there is too much information on a promotion poster I feel that from personal experience that I will forget the information that's why I my product will be simplistic yet promote the product in an effective way.

 

Physical CD case

Front:

Inside:

Back cover:

Front & back covers:

Development of mock up abstract CD front covers

Proof that all photos where taken by me

Development of mock up CD front covers

Stage 8

Stage 7

Stage 6

Stage 5

Stage 4

Stage 3

stage 2

Stage 1

when producing my front cover I decided to start with a simplistic design and then progress it each time becuase I kept thinking of new ways to position the texts and logo, I even switched the photo at one point to see if it made a difference but I preferred the original image so decided to keep it and alter the the levels to make it a more contrasting, bright image.

Development of the CD back cover

Creating the back of my CD case

 

1. Getting the image onto photoshop.

 

2. adjusting the levels to make the image look better.

 

3. Adding the artists tracks.

 

4. Adding the legal information and information about the record.

 

5. adding the barcode and record labels logo to establish who the artist is signed to.

Some of the shots taken for ancillary texts

Shooting for my ancillary texts

When shooting for my ancillary texts I wanted to get a landscape shot that I could edit text over because I find visual images have a much stronger impact on buyers and viewers of the product than computer generated images do, this is because a visual image is more appealing and can sometimes tell a story whereas computer images with the band logo on just let you know who's album it is for example You Me At Six's latest album 'Cavalier Youth' has a visual image on its from cover which has a stronger impact on the audience whereas Of Mice & Men's last studio albums 'The Flood' had a simple computer generated image that had little effect on the viewer other than letting them know who the album was by.

You Me At Six - Cavalier Youth                                                             Of Mice & Men - The Flood

Main Inspiration For Ancillary Texts

 

When researching into ancillary texts I have noticed that many bands in the Metal genre tend to do things and create their products so that they represent the genre in which they are categorised however, Parkway Drive and Australian metal band did quiet the opposite with this photo and this is where I will largely take inspiration from for when it comes to creating my own ancillary texts because I don't want to conform to every convention that falls under the Metal genre, this is due to that fact that if I did,  my product would be similar to other existing products, instead I want to create something new and different by using original images and a logo in the middle for my CD case and a similar idea for my magazine poster to make it stand out from all of the other products.

 

 

Font Ideas

I think that all of these fonts represent the Metal genre in very different ways yet they are all still very effective because depending on the image used they all give the albums a different personality that still represents the genre, some fonts aren't typical of the genre but when researching into existing ancillary texts it was evident that there are many metal bands that use fonts that are un-common to the genre however they are equally just as effective.

Ancillary texts from the metal genre

Architects - Lost Forever // Lost Together

 

This album cover uses the bands logo with a floral style tattoo design behind it, however there is not one original image used it is all done on a computer.

Bury Tomorrow - Runes

 

This is also a design that has been created on a computer and although it looks like an artisting syle drawing, there is no doubt that it has been created purley on a computer based software.

Crossfaith - Apocalypse 

 

Once again this album has used computer aided designs to help create an album cover and it has the bands logo in the middle of it however there are no indications as to what the album is called.

Asking Alexandria - From Death To Destiny

 

Original images where used when creating this album however there is an element of a computer aided software to get the majority of the look they wanted to go for it is more than likely that a green screen was used in order to get the look they wanted.

Blessthfall - Hollow Bodies

These are just some of the many album covers in the Metal genre and it is clear that computer generated images are very common, I have not found one band in this genre that has uses original images to create thier ancillary texts such as an album cover however when I create my CD cover I will be breaking conventions and using original images that I will be taking on hessle foreshore and then uploading them on to photoshop where they will be edited into place on the CD case template.

 



 



Test shots from location

 

 

 Drum shot of Tristan

 

 

Guitar shot of Luke

 

Bass shot of James

Vocal shots of Marshall

For the test shots from one of my final chosen locations i uploaded videos from each of the band members to get a sense of what sort of shots I was going for, although once they are edited into shorter clips so that I can get rid of the bits is don't want, they will look much better especially all montaged together alongside the song that I am doing the video for.

Shooting schedule and what happened on each day

Band practise sessions: 24th + 10th of February

Both of the filming times where Monday nights and I turned up at 7pm to film my friends band Down To A Deathmatch at there practise room in hull, in the sessions I aimed to get around 100 shots each time divided up between all 5 members of the band and this was a huge success because I managed to get shots from all different angles to build up a really good cinematography aspect that supported my genre, not only did I want to capture the bands practise but to support the narrative I wanted to capture what band life was like because it was this practise that made my main actor (Luke Blackburn)  realise that his relationship is like his band, and if he wants it to work out he has to put time and effort into it to make sure that it succeeds and lasts.
I think that I did a good job when filming the band and to say thank you I said that I would put together a montage of shots for them to put along with one of their own songs as a sort of music video for them.

Paint Sessions: 3rd + 5th of April

The paint sessions where to create an abstract narrative to my video, this in itself breaks traditional meetal genre conventions however this is what I wanted to achieve and for this I shot a series of shots of hands covered in paint eventually coming together to signify how two different things came together as one to create a relationship together which represents the story going on in the song lyrics. 

Locations for shooting

The main location for shooting my music video is in my bands practise room in town, this is ideal for shooting a music video because it sets the scene for a typical band like the one i will be filming, it has the mise en scene that will back up my genre and will create an all round atmosphere once the editing is complete and the video is stitched together, as well as this some shots may be filmed in and around the area that i have decided to film in to add an extra atmosphere, further filming will be done at Down To A Deathmatch's gigs so i can create a montage of band life both in the practise room, at gigs and outside of the band because from looking at videos of a similar kind this is what they do and it is very effective like in the Architects 'Delete Rewind' video this technique is used and although the song isn't in sync with the shots it still creates a strong atmosphere especially if i can edit the shots to the beat of the song.

                                                        Architects - Delete Rewind